Now... like any good brand design parent I could never choose favourites amongst my projects. But if I was really forced to... ;D
It is a pleasure and a joy to create branding for businesses like my awesome client Polly's. She is a singing teacher with a focus on singing for wellness, she runs adult singing groups that are for fun, community building and personal mental health over skill and showcasing. So she needed a brand design that was going to align with her mission, as well as her style. As you can imagine I had THE BESTEST fun creating her retro inspired branding!
As a busy business owner, parent and human with a life, Polly looking to save time on content creation, and as a relatively new business she wanted to feel fully confident and prepared as she started to really launch her businesses and put more into her on and offline marketing.
“Jen was warm and friendly, incredibly thorough and professional. Jen really helped me to understand my brand better and give me more authority and confidence to talk about what I do. And then there's the amazing design! I feel like Jen went inside my head and took all my rambling and turned it into something beautiful and engaging. Everyone I've shown it to has been incredibly complimentary and I think it gives prospective customers an immediate idea of what coming to one of my singing clubs will be like.
I had a lot of imposter syndrome, I wanted to give my business some legitimacy and give myself the confidence to step into being a business owner. I was fed up with spending hours fiddling around on Canva to create something mediocre and amateur. I feel so excited to talk about my business to anyone and everyone who will listen. And when I need to promote something my beautiful socials templates are just there waiting for me.”
Polly - Feel Good Singing
🎤 Brand clarity session
🎤 Creative direction: brand palette, typography pairing and imagery
🎤 Full logo suite (primary, secondary, submarks)
🎤 Fun brand marks and patterns
🎤 Social templates; stories, feed posts, reel covers, pinterest
🎤 Profile images and highlight covers
🎤 Marketing graphics for socials
🎤 Network banners (Facebook, Linkedin)
🎤 Brand Guides
🎤 Final files, organised and ready to use for print and web.
🎤 Canva upload and support